ADIDAS ORIGINALS
‘UNITE ALL ORIGINALS’ F/W
GLOBAL CAMPAIGN
‘Unite All Originals’ brand relaunch represents the power of ‘collisions’ — cross-pollination between diverse styles, cultures, and creative tribes. adidas Originals stands at a crossroads of music, art, and fashion.
PHOTOGRAPHY — SACHA MARIC
STYING — IMOGENE BARRON
ART DIRECTION
‘UNITE ALL ORIGINALS’ F/W
GLOBAL CAMPAIGN
‘Unite All Originals’ brand relaunch represents the power of ‘collisions’ — cross-pollination between diverse styles, cultures, and creative tribes. adidas Originals stands at a crossroads of music, art, and fashion.
PHOTOGRAPHY — SACHA MARIC
STYING — IMOGENE BARRON
ART DIRECTION
![](https://freight.cargo.site/t/original/i/dc5a707016466c6266206b03dde22439add386a1f758f8bcd1afbb299cd4a66b/adidas_03-1400-xxx_q85.jpg)
![](https://freight.cargo.site/t/original/i/8a1904697f8ee9bba19e815380ca32ca40e6a3c84901e19103ff28e7409c2887/adidas_05-1400-xxx_q85.jpg)
The second chapter of the ‘Unite All Originals’ brand relaunch features an evolution of the new visual language — the signature multilayered serrated layout representing a ‘collision’ of diverse creative tribes. This season explores a vibrant collision of commissioned artwork — introducing a layer of mixed media and textures to tie into the collaborative energy of the ‘Collider’ platform.
![](https://freight.cargo.site/t/original/i/4f97224ee65fd66755b71fb3982e9a6652458e5f2c7aa4070a5bc6d947ed3d38/adidas_01-1400-xxx_q85.jpg)
![](https://freight.cargo.site/t/original/i/4269915c604c2b61a356fb15c1b39ed6ffa349fae040ce8e4ef5b62588e49b3c/adidas_fw13__0005_Layer-Comp-6.jpg)
![](https://freight.cargo.site/t/original/i/099b3a35c00b4d44f9e54d20b05e6de521c365601432d941b092d4af9d1e1461/adidas_fw13__0004_Layer-Comp-5.jpg)
![](https://freight.cargo.site/t/original/i/1cd9688dd91925d2996c7ae75e523e79a1b0c07196cae4e91277395fb15b2af0/adidas_07-1400-xxx_q85.jpg)
![](https://freight.cargo.site/t/original/i/8ff4ad38625c75b872efafccded0c93fd16ed94c1deeb306e410308edfb98a55/adidas_02-1400-xxx_q85.jpg)
![](https://freight.cargo.site/t/original/i/9fb09f103f28b38d9c82f5209ab83cfd6ef769031debd62ceec55eeb76c89219/adidas_fw13__0006_Layer-Comp-7.jpg)