Stella McCartney x Adidas represents sustainable fashion meets sportswear — empowering people who are active in mind, body, and planet to move with purpose from the studio to street, court to club and beyond.

Hey World! is a rallying cry for consciousness, unity, and urgent action — awareness of our impact on Earth and the power that we hold to be a force for positive planetary change.

The SS20 ‘Club 2 Club’ collection is inspired by club culture, and the power of collective action through dance.

We congregated a global cast of dancers from around the planet at a colossal abandoned power plant in the middle of nature, each embodying the elements — Wind, Water, Sun, and Cosmos, through their diverse expression of movement.

Converging together they are a powerful force — strengthening, connecting, amplifying each other through their collective movement.