Bleach London United States of Bleach

Campaign for the launch of Bleach London in the United States, featuring their new at-home Bleach Kits worn by an ensemble cast from all across America. Shot at the Bleach salon in Los Angeles.

DIRECTION / CREATIVE DIRECTION — LANA SHAHMORADIAN & CLAIRE ARNOLD
BLEACH CREATIVE DIRECTOR & HAIR — ALEX BROWNSELL AND BLEACH LONDON TEAM
DP — DANNEL ESCALLON
SET — LAUREN MACHEN
STYLING — ELIZABETH HILFIGER
MU — LILLY KEYS
POST — ANTHONY MIRALLES / SLIPS STUDIOS
GRADE — HOUMAM
RETOUCH — HELEN STUDIOS

Leo, New York

Sarah & Max, Texas

Kris, Florida

Will, Washington DC

Georgia, London

Lana Maria Shahmoradian

Info

Index

Bleach London United States of Bleach

Campaign for the launch of Bleach London in the United States, featuring their new at-home Bleach Kits worn by an ensemble cast from all across America. Shot at the Bleach salon in Los Angeles.